When you share something with an employee, don't do it thoughtlessly. While it may seem beneficial to keep everyone as updated as possible, the wrong information shared with the wrong person at the wrong time can have unintended consequences.

You want to ensure that everything you share simultaneously conveys the reality of your company while creating the culture you want. Never divulge any information that will create fear for its own sake. When choosing what to be transparent about, ensure that everything you share has a purpose behind it.

If there are negative things you need to inform your employees of, make sure they're going to be constructive or motivating. Furthermore, ensure you can answer the follow-up questions they're bound to have; partial transparency isn't fulfilling for anyone.